Mass Consumption

Mass Consumption

Mass Consumption

Predictive analytics give you the chance to anticipate what will happen. The huge volume of data involved in mass consumption allows us to create predictive applications that have great strategic value for the business.

Machine learning techniques search for, identify and extract useful information from millions of data.
Applications and usage

• Predict if a customer will leave you for a competitor
• Determine which products are sold simultaneously
• Attract new customers with lead scoring
• Predict product demand based on hundreds of variables
• Determine which products will be purchased simultaneously
• Increase lifetime value
• Create customer segments based on hundreds of variables
• Define the optimal product portfolio for each segment
• Increase sales of promotions

TOURISM	RETAIL	MASS CONSUMPTION	BANKING	INSURACE
Prediction of cancellations	Cross-seling	Cross-seling	Risk management	Cross-seling
Nationality forecasting	Demand forecasting	Demand forecasting	Delinquency detection	Fraud prevention
Occupancy prediction	Basket analysis	Product portfolio optimization	Fraud prevention	Risk management
Personalization of the stay	Custom recommendations	Lead Scoring	Lead Scoring	Lead Scoring
Customer segmentation	Customer segmentation	Customer segmentation	Customer segmentation	Customer segmentation
Optimization of predictions	Optimization of predictions	Optimization of predictions	Optimization of predictions	Optimization of predictions
Increase LTV	Increase LTV	Increase LTV	Increase LTV	Increase LTV
Prediction of abandonment	Prediction of abandonment	Prediction of abandonment	Prediction of abandonment	Prediction of abandonment

Sectors

Retail

Campaign optimization - Customer segmentation - Customer retention - Custom recommendations - Cross-selling & Upselling - Demand forecasting

Tourism

Overbooking management - Customer retention - Custom recommendations - Customer segmentation

Mass consumption

Demand forecasting - Cross-selling & Upselling - Lead Scoring - Optimization of promotional campaigns

Insurance

Prediction of non-payments - Fraud detection - Lead Scoring - Customer retention - Risk Scoring

Banking

Risk Scoring - Prediction of abandonment - Prediction of non-payments - Automatic dispatching of operations

Call centers

Demand forecasting - Lead Scoring - Automatic dispatching of operations